Internet of Things (IoT) devices do not exist on their own, they are nearly always closely associated with cloud-based services with multiple other touchpoints. Users access a service through “service avatars:” devices, apps, websites, even paper forms and in-person interactions. Visionary author and founder of Adaptive Path Mike Kuniavsky will discuss how to design devices for multi-touchpoint services, why and when to use specialized devices to create a competitive advantage and how to design different touchpoints simultaneously so each provides specific user value and creates a consistent experience across the service as a whole.
Mike Kuniavsky leads user experience design in the Innovation Services Group at PARC, a Xerox company. A twenty-year veteran of digital product development, he designs products, business processes, and services at the leading edge of technological change. Prior to PARC, Mike co-founded several successful user experience centered companies, including ThingM, which designs and manufactures ubiquitous computing and IoT products, and Adaptive Path, a well-known design consultancy. He has worked with top technology companies, such as Samsung, Sony, Nokia, Whirlpool, and Qualcomm, to design new products, guide product strategy, and create user-centered design and development cultures. Mike is the author of “Observing the User Experience: A Practitioner’s Guide to User Research” and “Smart Things: Ubiquitous Computing User Experience Design.” More at http://www.orangecone.com/.